Professor

An expert in early-stage go-to-market strategy, she previously taught Entrepreneurial Marketing. She's also delighted to guest teach in several HBS executive education programs. Professor Wallace writes case studies across a range of topics, including entrepreneurship, marketing, innovation, strategy, and social enterprises.

The Entrepreneurial Manager

The Entrepreneurial Manager introduces all HBS MBA students to key foundational topics in founding new ventures, including idea generation, startup business models, product-market fit, assembling a team, and critical metrics like LTV and CAC, and in financing new ventures, including capitalization tables, venture capital terms, various financing instruments, entrepreneurship through acquisition, and more. More info…

Launching New Ventures

Launching New Ventures digs deeper into these topics for second-year MBAs serious about founding or leading an early-stage venture with modules that deep dive into ideation and customer value proposition, go-to-market, business models and their profit formulas, building the team, the startup ecosystem and ethics, and financing and exits. This course is always vastly oversubscribed, and Christina is delighted to teach alongside colleagues Jeff Bussgang and Lindsay Hyde in delivering three sections of LTV. More info…

HBS Startup Bootcamp

HBS Startup Bootcamp is an immersive experience for first-year MBAs who are interested in founding or joining a company while at HBS. The highly competitive program admits just 30 teams through a multi-step application process each fall. Teams go on to complete an all-day customer discovery workshop, conduct customer interviews and prototype reviews throughout the fall semester, and return to campus before the spring semester begins in order to complete the 8-day intensive. Many Startup Bootcamp teams go on to raise capital over the summer and during their second-year at HBS. More info…